General Statement of Privacy
Effective Date: October 3, 2012

The Consumer Brands Association and FMI - the Food industry Association respect the privacy of those who visit the website (the “Site”). This Privacy Policy describes the types of information we, or a service provider acting on our behalf (“Service Provider”), collect from and about you when you visit the Site.  The Site is a joint initiative of Consumer Brands Association and FMI.  Any information we receive from and about you may be collected or used by Consumer Brands Association, FMI, or both, in a manner consistent with this Privacy Policy.  Subject to the provisions of applicable laws, any information you submit to Consumer Brands Association and FMI will not be used in any manner to which you have not consented. While Consumer Brands Association and FMI do analyze its Web site logs to monitor the flow of traffic and make improvements to the site’s content, its Web site logs are not personally identifiable, and we make no attempt to link them to individual visitors to this site.


Information Collection

Personal Information
We may collect personal information from you with your knowledge or action. Your information may be collected when you complete the “Contact Us” form or otherwise contact us. The personal information we collect may include your name (first and last), mailing address, telephone number, and email address. 
Non-Personal Information
We may collect non-personal information from and about you including, but not limited to, information we automatically collect on your use and/or actions on the Site (e.g., user traffic patterns, page views on the Site, click-through rates, search terms that users enter into our search utility), Internet Protocol (“IP”) address, operating system, and browser software used by your computer.
This site does not use cookies to collect the non-personal information described above.  


Use of Information

We may use the information we collect from and about you for any of the following purposes: (1) to provide the services and communicate with visitors who have expressed an interest in our Site content; (2) to develop new Site content or services; (3) to respond to your inquiries; (4) to contact you with information and promotional materials from Consumer Brands Association or FMI; (5) to contact you when necessary; (6) to review the usage and operations of our Site; (7) to address problems with the Site; (8) to protect the security or integrity of the Site; or (9) as described to you at the point of information collection.


Sharing of Information

Consumer Brands Association and FMI will not share any personal information you provide to a third party for that third party’s own marketing purposes without your consent.  We may share aggregate or anonymous information with third parties.


Links to Other Sites

The Site may contain links to other websites, which may have privacy policies that differ from our own. We are not responsible for the privacy practices or the content of such websites.



We have taken certain physical, administrative, and technical steps to safeguard the information we collect from and about visitors to our Site.  While we make every effort to help ensure the integrity and security of our network and systems, you understand and agree that “perfect” security does not exist anywhere, including on the Internet. 


Legal Disclaimer

This Site provides information designed to help users cope with the health and nutrition needs of themselves and their families. This information is not the same as consulting a healthcare professional or registered dietician.  Although we go to great lengths to ensure the information is accurate, we strongly recommend you consult an expert, including but not limited to a physician, nurse practitioner, registered dietician or other healthcare professional as appropriate. 


Notice to Parents or Guardians

This Site is not directed to, nor do we knowingly collect personal information from, children under the age of 13.
We want to help you protect your child’s privacy. We encourage you to talk to your children about safe and responsible use of their personal information while using the Internet. 


Changes to This Privacy Policy

We reserve the right to revise this Privacy Policy at any time.  When we do, we will post the change(s) on the Site.  If we change the Privacy Policy in a material way, we will provide appropriate online notice to you.